Be The Local Expert

by Sarah Cooper on July 23, 2007

One thing most real estate agents aspire to is to be seen as a local expert. If you truly understand an area inside and out, it’s going to be a huge benefit for your clients. Whether they’re local themselves or transferring in, it’s good to let them know that you’re going to be a big help getting them settled in. It relieves a certain amount of stress in a move when you trust your agent.

One of the ways you can show off your local knowledge is by displaying what you know on your website and blog. (If you don’t tell us you know, we just have to guess, don’t we?)

Real Estate Shows are an interesting, interactive boost to your online presence. They look GREAT in a blog or on a site, and they give your readers the opportunity to find out more information if they choose. They’re not pushy, they’re just THERE. Click the little arrow if you want to see more. Perfect.

A Show is a great way to sum up an article on local news or events. Your tone can be friendly, teasing, serious … whatever, based on your words and the music you select.

If you’re using your Shows in this way or decide to give it a try, please let us know by leaving a link in the comments. We’d love to see it!

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