How To Get Bold With Your Property Descriptions

by Jeff Turner on October 15, 2007

Using HTML Tags In Real Estate Property Descriptions<b> BOLD FOR EMPHASIS </b>

If you didn’t know before, you will know now, those basic HTML tags before and after the headline above are what make the headline appear <b>bold</b>, or <i>italic</i> or <u>underlined</>. When put in the right place, they don’t show up in the text, as they do here. They merely tell the browser how to display the text inside the tags.

You can add now add these tags to your property descriptions at Real Estate Shows and they will properly display in your Show Flyers. The “BRAND NEW CUSTOM HOME!” headline shown on the right is typed in the property description like this: <b>BRAND NEW CUSTOM HOME!<b>, but it simply displays bolded.

You can even put links inside the property descriptions. To put a link in your property description, use this text, replacing URL with your link and Text To Be Displayed with what you want the link to be called. <a href=”URL” target=”_blank”>Text To Be Displayed</a>

So, this link, HTML LINKS, would be written: <a href=”http://www.w3schools.com/html/html_links.asp” target=”_blank”>HTML LINKS</a>.

Here is a live example of using html tags in your property descriptions.

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{ 10 comments… read them below or add one }

Pike Co. PA Real Estate | Karen Rice October 16, 2007 at 3:36 am

Jeff, this is GREAT NEWS!

Pike Co. PA Real Estate | Karen Rice October 16, 2007 at 3:37 am

I hit reply before I was finished. Thank you for adding this functionality to Real Estate Shows – it makes a great program even better.

Maureen October 16, 2007 at 6:35 am

Jeff – I just love little techie bits of knowledge. They look great and the link feature will come in really handy. Thanks.

Ashley Drake Gephart October 17, 2007 at 10:45 pm

Jeff now you are getting to me. HTML tags in the flyer? We all have our weakness and you just found mine. I guess it’s time to whip out the credit card.

Sarah Cooper October 18, 2007 at 2:36 am

Jeff, this is REALLY cool!!

LInda Scanlan October 24, 2007 at 5:54 am

Jeff – I’m off to do this now! Thanks! This is totally cool….

Metrowest MA Real Estate October 24, 2007 at 7:11 am

Thanks for the tip Jeff. I find that html is the hardest thing to remember. I am sure if I used it all the time I would not forget but unfortunately I don’t.

Metrowest MA Real Estate October 24, 2007 at 7:13 am

Jeff – Just another question – are these links that you can add via html in the real estate shows indexed by google?

Marlene S. December 1, 2007 at 2:11 am

I should just keep a running list of questions….
Jeff, do we need to leave a space between the html tag and the text we want to blog, or no spaces and let it all riun together? Thanks!

Jeff Turner December 1, 2007 at 7:03 am

If the tag is to bold or italic, there does not need to be a space. The tags surround exactly what you want to have bolded or italicized.

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